MVNO business models and marketing approach
Many flavors of MVNOs are possible, however each business must endeavor to come up with its own unique recipe for success. In short, here are the main MVNO models and their marketing approach: Discount MVNOs – nearly a quarter of existing MVNOs have chosen the discount base MVNO model and their service offering usually includes [...]
Read More »CEE Strategic Telecoms Forum 2012 highlights
Computaris exhibited at the CEE Strategic Telecoms Forum in April 2012 in Warsaw. The event offered great insight into the telecom market, with a special focus on the CEE region, one of the key event takeaways being that operators need to increasingly consider OTT players when building their strategy for profitability. “OTT is a major [...]
Read More »Computaris at the MVNOs Industry Summit, Barcelona 2012
The UK Computaris team attended the MVNO show in Barcelona where we were both exhibiting and presenting, and by all accounts our presentation, delivered by VP Sales EMEA, Ian Ginn, was well in keeping with the general opinions and consensus conveyed throughout the 3 days. Being an MVNO conference, the question of who was the [...]
Read More »Enhancing revenue by embracing the Mobile Virtual Network Enabler (MVNE) opportunity
Traditionally, MVNEs were perceived as complementary players that provide the “abstraction layer” from the HNO (Host Network Operator), hiding the complexity. Besides providing the infrastructure, they support MVNOs with no or limited telecom expertise or those which do not wish to focus on having control over their network elements, reducing their burden by handling a [...]
Read More »Data is the future, Mobile Broadband Policy is now
Just as operators are starting to strengthen their grip on voice and messaging, striving to monetize them, applications such as Skype and What’s App! come along and wrestle control away from them. Besides the myriads of applications, the boom of MVNOs also makes it increasingly important for mobile operators to find means to differentiate themselves [...]
Read More »Computaris and Prime Telecom will launch the first MVNE in Romania
Bucharest, Romania – April 24, 2012 – Computaris, a leading consultant and system integrator in the communication industry (www.computaris.com), and Prime Telecom, a fully privately owned Romanian telecommunications company (www.primetelecom.ro), today announced the establishment of a partnership aimed at launching the first MVNE (Mobile Virtual Network Enabler) in Romania. Marian Velicu, a veteran of the [...]
Read More »How is the MVNE perceived by the MVNO and the MNO
In the late 1990s Western operators came to the realisation that selling capacity to resellers was a good idea and this led to the creation of MVNOs. At the time the future looked bright, wholesale was seen as an ‘above the line’ operation with high margin and low risk features. The forming years saw MVNOs [...]
Read More »MVNO operational models
The MVNO market is now over a decade old and numbers more than 800 operators in Europe, America, many Asian countries and the Middle East (including nearly 200 Operator-owned MVNOs). Yet their number is expected to exceed the number of Operators by mid 2013. As a sector, the MVNO model is remarkably active with launches, [...]
Read More »Successful projects – what makes a difference?
Doing the right things right – this commitment is one of the core values of successful organizations. But what is a successful project? It is a project that meets its scope, timeline, budget and quality constraints. It is also a project that meets the real business need of the client and delivers satisfaction to all [...]
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